Ethona
Ethona
Sonic Branding
2017
Summary
Creative lead designing an audio branding strategy for the active wear brand Ethona to effortlesly support small-team marketing efforts. This initiative included composing multiple music compositions, creating UX sound design for the Ethona app, and organizing a Wavo.me remix compoetition to raise visibility and engagement. The videos below reflect two of my original compositions created for the project.
Summary
Creative lead designing an audio branding strategy for the active wear brand Ethona to effortlesly support small-team marketing efforts. This initiative included composing multiple music compositions, creating UX sound design for the Ethona app, and organizing a Wavo.me remix compoetition to raise visibility and engagement. The videos below reflect two of my original compositions created for the project.